Versace present its new Autumn-Winter campaign 17 to celebrate unity and hope. The campaign shot by Bruce Weber and imagined by the Artistic Director of the House, Donatella Versace, features Gigi Hadid, Mica Arganaraz, Taylor Hill and Vittoria Ceretti wearing looks from the flagship of the collection, promoting the words: Equality, Strenght and Love.
The images, shot in the studio, focus attention on the message of positivity and the masculine and feminine force. The campaign captures the spirit of unity and expresses a clear message of commitment with courage, positivity and optimism. Men like, Barry Lomka, Barak Shamir, Filip the Wolf, Saul Rodriguez, Alpha Dia, Valentine Rontez, Tristian Thevenot and Michael Gioia symbolize a true expression of the Versace fraternity.
“The message of this campaign is clear and straightforward, it speaks about the unity, love and solidarity that we all need, no matter who we are and where we come from.” -Donatella Versace
“After talking with Donatella about what is happening in today’s world, we have had the common will to create images of people who are fighting for something – an act that could perhaps help The campaign is for us, a kind of manifesto for peace and for the bond that should unite us one another.” -Bruce Weber
