Jimmy Choo unveils his women’s and men’s Spring-Summer 2017 campaign with Kiki Willems and Lou Gaillot.
Photographed by Dan Jackson, the collection is staged in an exclusive setting by Shona Heath. Exquisite patterns of flowers in shades of hand-painted iris, orange and blue violet serve as a backdrop.
This floral decoration comes to life in the video of the countryside thus recalling the inspiration of the shoes and bags of the Spring-Summer 2017 collection.
“I wanted the new campaign to illustrate the woman and man Jimmy Choo in the same environment. The beauty of nature was one of my main inspirations for the Spring-Summer collection and reminds us that it is necessary to take the time to pause in our busy lives to contemplate the wonders with which we cohabit. The oversized perspective of the decor reinforces the hypnotic power of nature.“, Sandra Choi, Creative Director.
