Kris Van Assche, Dior Homme Artistic Director, the british photographer David Sims and Mauricio Nardi, the stylist, translate the bold fashion direction of Dior Homme into a new visual universe, with the winter 2017-2018 advertising campaign. This collaboration means a radical step forward in Kris Van Assche vision for the house, on the occasion of his 10 year anniversary at Dior Homme.
A cinematic contrast created in diptych layouts features the season’s new characters, Lucas Hedges, the american actor and Depeche Mode frontman Dave Gahan, the french model Dylan Roques and Christophe T Knit, the new Belgian face, represents a cross-section of creative talent from music, film and fashion. All of them, plot an evolution of style that subverts the classicism of Dior Homme today.
The linear elements created for the winter fashion show a graphic backdrop for close-up and full length portraits, which showcases the deconstructed and pinstriped tailoring worn with metallic hardware. The collection’s bold fashion message is highlighted in a display of graphic ready-to-wear styles.