“In recent months, Proenza Schouler has been driven by a need to stand up with organizations that fight for the causes we believe in. Now more than ever we feel it is important to use our voice and platform to speak out in support of the things we care deeply about. Planned Parenthood means so much to the women who work at our company, and to the community Planned Parenthood serves in New York City and beyond.
We worked with Director Harley Weir, and Creative Director Jen Brill, on a video addressing some of the many issues women face today. It is the third installment in a series, each composed of personal and intimate portraits of women from all walks of life. The cast includes activists, artists, sex educators, models, and friends who explore and dissect the broad and complex concept of “femininity” and what it means to be a woman today. We developed this film as a new kind of PSA, a call to action of sorts, in support of Planned Parenthood of New York City.”
A Film for Planned Parenthood of New York City, by Harley Weir, features Aida Blue, Amber Valletta, Chris Vargas, Cleo Cwiek, Elise Gallant, Francisco Ramirez, Grimes, Hailey Benton Gates, Hana Pestle, Hannah Simon, Hanne Gabby Odiele, Hari Nef, Jemima Kirke, Jojo, Jordan Legessa, Karen Ortiz, Lily Newmark, Maia Ruth Lee, Paloma Elsesser, Sage Adams, Sahar Ghaheri, Selena Forrest, Shirley Fromer and Stella Tennant. There are so many ways to be part of this and support Planned Parenthood in New York City, you can visit www.ppnyc.org and take action on www.plannedparenthood.org
