The fueling principle of ALANUI is the journey as an expansion of personal horizons, strengthening of human bonds and accumulation of emotions and experiences, this is a project originated by the dialogue between siblings Nicolò and Carlotta Oddi.
It all started with an oversized cardigan, a present that Nicolò gave to Carlotta, she used it during a trip to Hawaii, discovering its multi-purposefulness. Carlotta told her brother about her experiences, and it became an inspiration to conceive a luxurious and emotion-charged garment that could be the perfect travel companion.
The brand started with a collection that focuses on a single item, produced in a variety of patterns. An adaptable piece with no immediate gender connotation and no season. Alanui is meant to follow who owns it on the large path of life and experience. Nicolò and Carlotta Oddi conceived the cardigan as a canvas of artistic expression and a celebration of superior craft. This collection marks another step of this ongoing path of discovery.
