TOKYO GINZA

Dior open its new boutique at Ginza, Tokyo.

by TEAM PARIS SOCIAL DIARY, photography by COURTESY BY DIOR | 21 April, 2017

The newly-opened Japanese boutique is located in the heart of Tokyo, Ginza Quarter. For Dior the architect of the boutique conceived a unique facade, which evokes a tonal interaction of white sails, punctuated by four large windows at streed level and structured with horizontal lines. This new building by Yoshio Taniguchi spread over five floors. Also a floor of Belgian Limestone and black cabochons delinates long carpets that lead to the first floor where football is displayed in a space decorate with a wall artwork by Tarick Kiswanson

  

This contemporary atmosphere designed by the architect of Dior, Peter Marino, is dominated by white tones, where modern furniture integrates seamlessly. The collection that the visitor will see is

the house’s leather goods collection, showcased in a seven-meters high atrium, along with accesories, jewerlly and timepieces. In the third floor of the boutique is located the Café Dior by Pierre Hermé, it provides an inviting place for a delicious break with exclusive desserts created by the french patissier-chocolatier. In the other you can find collections of women’s ready-to-wear, the Dior maison line, Dior homme and a VIP salon.

“Large panels painted in the style of Japanese prints decorated the stairway up to the ceiling. These Interpretations of Outamaro and Hokusai were my sistine chapel. I used to spend hours just gazing at them“.

Christian Dior lengthy childhood observations fostered a fondness for embroidered silks. In his memories, he describes the ground floor of his family home perched on the cliffs above Granville in Normandy. In 1953 Christian created an afternoon ensemble, called Jardin Japonais, it´s pink fabric was printed with bunches of cherry blossom, in that time, the evocation of Japan started to appear throughout his collections. Empress Michiko selected in 1959, the house of Dior, to create three dresses for her civil wedding. Today, by choosing Ginza, the house writes the next page in the story that has bound it to Japan.