Fashion trust Arabia announces inaugural FTA PRIZE WINNERS

by TEAM PARIS SOCIAL DIARY, photography by COURTESY | 29 March, 2019

Under the patronage of Sheikha Moza bint Nasser – who is Honorable Chair – and co-Chaired by Sheikha Al-Mayassa bint Hamad Al-Thani and Tania Fares, founder of Fashion Trust, FTA is the only initiative of its kind operating in the Arab world. Focused on finding and nurturing the most talented designers on an annual basis, the FTA Prize will offer the support of Arab and international industry leaders, while FTA will provide strategic business and financial assistance.

On the prospect of working with the winners, Natalie Kingham, Fashion and Buying Director at MATCHESFASHION.COM said: “It is always exciting to come into market and discover new talent and we were delighted to partner with Fashion Trust Arabia on their inaugural awards. It has been really interesting meeting all the designers in person and look forward to continuing to support the winners this year through our mentorship programme. Visiting
Doha has been a fascinating cultural experience and I hope to visit again

In attendance at the celebratory evening were the FTA judges, including Diane von Furstenberg, Olivier Rousteing, Pierpaolo Piccioli, Victoria Beckham, Zuhair Murad, Alexander Wang, Erdem Moralioglu, Antoine Arnault, Carla Bruni, Sara Sozzani Maino and Maria Milano. Guests included the likes of: Naomi Campbell, Robin Wright, Jourdan Dunn, Alessandra Ambrosio, Hailee Steinfeld, Peter Dundas, Olivia Palermo.