He’s cool. He’s bad.
He’s a black leather-clad magnet, attracting anything and anyone that comes his way.
You can look but don’t touch. He’s a wildfire. He burns. Disarmingly sincere, what you see is what you get…Created by Anne Flipo and Carlos Benaim from IFF, Diesel BAD is an addictive, pulsating, yet fresh woody scent. It reinforces Diesel’s strong identity using a contrast between the innovative accord of caviar lying on the warm facets of tobacco
Rough and masculine. Provocative. Salivating.
He feels so good… because he’s bad.
