A MODERN ATTITUDE

Just Cavalli new Fall Winter 17/18 advertising campaign.

by TEAM PARIS SOCIAL DIARY, photography by COURTESY | 11 July, 2017

 

Just Cavalli chooses for the new Fall Winter 17/18 advertising campaign, a crew of upcoming photographer and models to underline the contemporary and youthful vision of the brand with the partnership of Dazed Media Studio and its editorial team. With the objective of transmit the cutting edge appeal of its fall winter collection.

This campaign has a more abstract interpretation; the models gaze, unusual reflections, and use mirrors to bring an interactive mood. The multiple perspectives capture the modern attitude of the collection and the Just Cavalli tribe. Modernity and a glam rock soul are the key concepts that matches with the Dazed Media Studio vibe.