FLEURS, ARÔME ET HAUTE COUTURE

CHANEL: La Maison will launch the iconic No. 5, with a floral concept, extracted from the Pégomas fields (Grasse region).

by TEAM PARIS SOCIAL DIARY, photography by COURTESY | 22 May, 2018

CHANEL has been working together with the Mul family in the development of a perfume based on flowers, specifically in 5 types of them: JASMIN by Grasse, rose can IRIS PALLIDA, tuberose and geranium ROSAT, this is a collaboration of already 30 years.

This association ensures, in quantity and quality, the flowers necessary for the perfumes of the Maison, including the jasmine from Grasse for the legendary N ° 5.

With a rigorous and precise olfactory system, the country house will continue with the table of raw materials to feel, one by one, the floral essences, distilled or extracted to measure by the Creation and CHANEL Perfume Development Laboratory.
Last step, the discovery of CHANEL perfumes compounds with these exceptional raw materials

CHANEL will offer few steps from the Rue Cambon, the historical cradle of number 5 of perfume, a long weekend of an olfactory and botanical journey without precedent in French perfume.

Fragrant plant conferences will also be offered to visitors on Saturday, June 2 and Sunday, June 3.